New Mexico House Bill 182 of 2024(Campaign Reporting Act)

Adds disclaimer requirements for AI-generated deceptive media in political ads. Criminalizes distribution without proper disclaimers, punishable by misdemeanor or felony. Allows enforcement by authorities and affected parties. Specifies disclaimer format for various media types.

  • Authority: New Mexico
  • Parent authority: State governments
  • Jurisdiction: United States
  • Collections: U.S. state and local documents
  • Most recent activity: Enacted
  • Most recent activity date: 2024-03-05

Risk subdomain coverage

Good coverage — Comprehensive governance measures or mitigations with clear procedures relating to the risk subdomain are explicitly described.

  • False or misleading information
  • Disinformation, surveillance, and influence at scale
  • Fraud, scams, and targeted manipulation
  • Lack of transparency or interpretability

Minimal coverage — Brief mention but no specific mitigations, recommendations or governance measures relating to the risk subdomain are described.

  • Loss of human agency and autonomy

All other risk subdomains had no coverage in this document.

Risk Coverage Summary

The document has good coverage of approximately 5-6 subdomains, with strong focus on malicious actors (4.1, 4.3), misinformation (3.1, 3.2), and AI system safety (7.3, 7.4). Coverage is concentrated in misinformation, malicious use, and transparency domains related to AI-generated deceptive media in political contexts.

Sector coverage

Good coverage — Comprehensive governance measures or mitigations with clear procedures relating to the sector are explicitly described.

  • Information
  • Public Administration (excl. National Security)

All other sectors had no coverage in this document.

Sectors Summary

The document primarily governs the Information sector (media, broadcasting, telecommunications, distribution platforms) and Public Administration excluding National Security (electoral processes, campaign activities). It regulates AI use in political advertising across various media platforms.

Legislative Status

Hard Law

Legislative Status Summary

This is a binding legislative act enacted by the New Mexico Legislature with mandatory requirements, criminal penalties (misdemeanor and felony), civil penalties, and multiple enforcement mechanisms including attorney general, district attorneys, and private rights of action.

Actors

Proposer

  • Entity Types: AI_Governance_Actor
  • Entities: Legislature of the State of New Mexico
  • Summary: The document is a legislative act formally enacted by the New Mexico Legislature, as indicated in the enacting clause.

Target

  • Entity Types: AI_Developer, AI_Deployer, AI_User
  • Entities: persons who create, produce, purchase, or distribute advertisements containing materially deceptive media; candidates; campaign committees; political committees; radio and television broadcasting stations; cable television, satellite television or streaming service operators; distribution platforms
  • Summary: The act applies to any person who creates, produces, purchases, or distributes AI-generated deceptive media in political advertisements, as well as media platforms and broadcasters who disseminate such content.

Enforcer

  • Entity Types: AI_Governance_Actor, Affected_Stakeholder
  • Entities: attorney general; district attorneys; depicted individuals; candidates for office; organizations representing voter interests; courts of competent jurisdiction
  • Summary: The act explicitly designates multiple enforcement actors including government officials (attorney general, district attorneys) and provides private rights of action for affected individuals and organizations.

Monitor

  • Entity Types: AI_Governance_Actor
  • Entities: secretary of state
  • Summary: The secretary of state is referenced as having authority to prepare and prescribe forms for compliance with the Campaign Reporting Act, indicating a monitoring and administrative role.

AI Lifecycle Stages

Lifecycle stages covered by the documents, as defined in the OECD Framework for the Classification of AI Systems

  • Deploy
  • Operate and Monitor

AI Lifecycle Summary

The document primarily addresses the Deploy and Operate and Monitor stages of the AI lifecycle, focusing on requirements for AI-generated content used in political advertisements. It does not substantially cover earlier stages like planning, data collection, or model building.

Technical Scope

Terms relating to technical scope that are mentioned or implicitly referenced in the document

  • Generative AI

Technical Scope Summary

The document explicitly defines and regulates artificial intelligence in the context of generating synthetic content (images, video, audio). It focuses on generative AI capabilities but does not mention AI models, AI systems, frontier AI, general purpose AI, task-specific AI, foundation models, predictive AI, open-weight models, or compute thresholds.

https://www.nmlegis.gov/Legislation/Legislation?chamber=H&legtype=B&legno=182&year=24
https://agora.eto.tech/instrument/1435
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Document data from AGORA, CSET Emerging Technology Observatory.